Metro US Launches MetroX

Metro US, the most-read free daily newspaper nationwide announces today the launch of MetroX, a new digital reach extension program.

“We are excited to extend Metro US’s digital reach and offerings”, said Lotta Karlsson, Metro US, Chief Digital Officer. “With MetroX, we can now offer programmatic solutions at scale and on every screen to fit our clients’ every need”.

In parallel, Metro US announces the appointment of Susan Peiffer as Digital Sales Director, reporting to Lotta Karlsson, Metro US, Chief Digital Officer. Ms. Peiffer is an industry veteran with over 25 years’ print and digital media sales experience at Valassis,, the Philadelphia Inquirer, Washington Examiner, Philadelphia City Paper and Metro US.

“With Susan Peiffer’s rich digital sales experience, MetroX is off to a good start”, added Lotta Karlsson.

The launch of MetroX is part of Metro US’s ongoing strategy to expand its digital offerings. Last year, Metro re-launched its news website, introduced its new app, acquired and launched several websites, such as Club Metro and

Read the full press release.

Learn more about MetroX.

Watch Metro TV

At Metro, we don’t only write stories, we shoot them!

Check out our exclusive video interview with Kevin Hart and Josh Gad of “The Wedding Ringer” by Ned Ehrbar, Metro US exclusive correspondent in Hollywood.

Watch more exclusive and funny videos on Metro TV!

At Metro, we don’t only write stories, we shoot them!

Metro launches Online Education Guide

For the past 10 years, Metro readers have been relying on our printed monthly Education Guides to scout opportunities and trends in education.

Today, Metro introduces the online version of its monthly Education Guides.  In addition to the monthly print publication, your advertorial will now be featured online all month long as an article on The new package is designed to increase the reach and impact of your campaign.

Read More

Metro partners with Nativo to power native advertising programs

Metro US selected Nativo to power its native advertising programs for clients.

Nativo is the leader in true native advertising: brand content served within publisher editorial streams, matched to the look and feel of each publication, fully integrated and consumed on the publisher site, across screens to deliver higher engagement rates for marketers and a non-interruptive experience for consumers.

Read Nativo’s press release.

Download our Native Advertising sheet.

Welcome to metromedia

Welcome to metromedia blog!

Today, Metro is more than your free daily commuter paper. We offer a wide range of marketing solutions across multiple platforms. We deliver  the touchpoints based on budget and needs.

That’s why we are proud to present:

From non-traditional print ad to street marketing, geo-targeted magazine to tailored online solutions, we are are experts and we design multi-platform solutions tailored to increase your brand awareness and drive traffic to your stores.

But enough talk about marketing, let’s talk about business.