Ed Rendell Metro Guest Editor

Ed Rendell Guest Editor of Metro Philadelphia

A special edition will be printed with the 2016 DNC Host Committee Chair Ed Rendell featured on the cover.

July 22, 2016, PHILADELPHIA,—Metro US, the No. 1 free daily newspaper in the United States, today announced that former Pennsylvania Governor Ed Rendell, the 2016 Democratic Host Committee Chair, will be the guest editor of a special edition of Metro Philadelphia to be distributed on the DNC’s opening day, Monday, July 25.

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“Engagement with newspapers is very strong”, says Sorrell.

Interesting Q&As by Newsworks, the marketing body for newsmedia in the UK. 

Sir Martin Sorrell, WPP CEO advocates that the media industry needs to start focusing on engagement.

“Maybe [print] is more effective than people give them credit [for] says Sorrell. He adds that the industry needs to demonstrate the difference between being fully immersed to paying partial attention.

Read the full interview here.

 City media analyst, Lorna Tilbian says newspapers “will not only survive, but prosper”.

Tilbian asserts that “due to their investment in news, more than any other media, national and local newspapers still occupy a unique space in the marketplace, providing the highly trusted news and information which their readers rely on”.

Read the full interview here.

 

Metro invites you to #BeLikeRihanna

Rihanna is known for her cheeky Instagram snaps, and now, with the help of Metro International, she’s teasing her fans with the release of her eighth studio album.

While the exact drop date is RiRi’s own little secret, the singer has teamed with us for an exclusive global competition pegged to her much-anticipated upcoming record.

Together, we are offering you the chance to win a trip for two to see Rihanna live in concert in Philadelphia later this year with a slew of other goodies, like two nights in a hotel. You might say it has star quality written all over it.

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#ProgrammaticNinjas

Congratulations to Lotta Karlsson, Susan Peiffer, Roya Gheitasian and Jimmy Elam, who are now officially Centro Certified DFP experts!

 

Education is an integral part of Metro Media culture. That’s why we provide our sales teams with advanced training in the booming field of programmatic planning and buying.
Earlier this year, Metro launched MetroX, our digital reach extension program. MetroX offer programmatic solutions at scale on every screen to fit our clients’ every need.

 

 

 

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